Fashion designers go digital to reach broadest audience

Beaches Negril Sale

(L-R) Easy Denim paired with a Graphic Knit Top and Reversible Overcoat accented with Bold Black Diamond Jewelry by Kelly Wearstler, Opulent Green Blue Textured Gown by Rachel Roy, and Silk and Hand Beaded Kaftan by Radhika Perera-Hernandez for Lois London. REUTERS/Handout/CombinationNEW YORK (Reuters) – Hundreds of fashion designers are showing their fall and winter 2013 collections at New York Fashion Week, but not all of them are on the runway. The semi-annual event, which is followed by fashion weeks in London, Paris and Milan, includes up to 500 fashion shows around New York and attracts about 232,000 people, from buyers to foreign press and wealthy customers. Top name designers at Mercedes Benz Fashion Week, which runs at Manhattan's Lincoln Center through February 14, have been streaming their runway shows online for the past three or four years. …

Wal-Mart.com USA, LLC OnDeck