Nordstrom family scion keeps up with Amazon online

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SAN FRANCISCO (Reuters) – The future of retail came to Jamie Nordstrom not in a dream, but though his email inbox from Amazon.com Inc, the online retailer that Nordstrom now targets as his biggest rival. The 40 year-old, great-grandson of Nordstrom Inc founder John W. Nordstrom and president of Nordstrom Direct ordered a fishing tackle box from Amazon last year. And then he received emails from Amazon about other tackle boxes for five straight days. …