Summer Box Office: How Studios Plan to Avoid a World Cup Smackdown – Hollywood Reporter

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Hollywood Reporter

Summer Box Office: How Studios Plan to Avoid a World Cup Smackdown
Hollywood Reporter
As such, the World Cup wreaks havoc on moviegoing in much of Europe and Latin America — with Spain (which won in 2010), Germany, Holland, Brazil and Argentina among the most soccer-crazed. Playing the goalkeeper, studios try to deflect damage by 

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