San Juan, Puerto Rico – For the sixth consecutive year, MasterCard and the Priceless Puerto Rico program have joined the biggest culinary festival of the Caribbean, Saborea Puerto Rico: A Culinary Extravaganza, as the exclusive card of the event. As part of this union, MasterCard’s debit and credit cardholders will receive a discount of $15.00 on the purchase of admission tickets. Moreover, MasterCard Black cardholders will have privileged access to the MasterCard VIP pavilion, where food and drink will be served in an exclusive environment within the event.
According to Manuel Catedral, general manager for MasterCard in Puerto Rico, “to be part of this important festival is of great importance, because it stimulates tourism, gastronomy, and the local economy. Without a doubt, it positions our Island of Enchantment as the culinary destination in the Caribbean, in line with the focus of our Priceless Puerto Rico program.”
The culinary festival will be held from April 5 through 7 of 2013 at Escambrón Beach, reaffirming itself as one of the main attractions for domestic and international tourism. The event will include multiple live demonstrations of chefs, tastings of local restaurants, pavilions of drinks and desserts, music, and entertainment.
“At MasterCard, we know that our users, both local and international, are passionate about gastronomy, which is one of the pillars of our Priceless Puerto Rico program. For this reason, we know that supporting events such as Saborea and providing this attractive discount offers a large added value to our cardholders, since it makes the event more accessible to them. We are quite proud to provide these benefits as part of our Priceless Puerto Rico program,” emphasized Lorena Holguín, vice president of marketing for MasterCard in the Caribbean.
Priceless Puerto Rico is a MasterCard program that provides its cardholders with discounts, offers, and exclusive experiences. The program has been implemented since July, 2011, with Puerto Rico being the first Caribbean country to join the program. Its purpose is to enrich the experience of the MasterCard cardholders, both local and international, through discounts, offers and priceless experiences. The program has experiences and benefits in six categories, based on the following consumer passion points: gastronomy, sports, music and entertainment, purchases, trips, and art and culture.
MasterCard (NYSE: MA), www.mastercard.com, is a technology company in the payment processing industry at the global level. It operates the fastest payment processing network in the world, connecting consumers, financial institutions, merchants, governments, and companies in more than 210 countries and territories. MasterCard’s products and solutions make daily commercial activities – such as making purchases, traveling, managing businesses, and administering finances – easier, safer, and more efficient for everyone. Follow us on Twitter@MasterCardNews, join the conversation on the blog Cashless Conversations Blog, and subscribe to receive the latest news.