Menswear a sleeping giant at New York Fashion Week

By Ellen Wulfhorst NEW YORK (Reuters) – Menswear plays a poor relation to women’s styles at New York Fashion Week, but it is enjoying faster-growing sales and consumer tastes that are becoming more daring, experts say. Just a fraction of the hundreds of shows at New York Fashion Week are devoted to men’s lines, and they attract far smaller crowds and less coverage, yet the menswear scene is flourishing. “The men’s market is steadily growing and for many retailers it has outsold their womenswear,” said Matt Feniger, associate editor for menswear at WGSN, which predicts trends and style for the fashion and retail industries. Men are dressing differently,” said Lucio Castro, an Argentinian-born menswear designer who just showed his collection in New York.